Asus and Garmin dissolve ends their partnership for phone
October 28, 2010
If you were waiting for another latest Garmin-Asus handset then you will be disappointed to hear that both the companies have decided to part their ways as far as manufacturing of mobile phones is considered. Thus with this decision Garmin which is the global leader in satellite navigation and Asus which is a leading IT company will no more launch their co branded mobile phones in future.
After this decision, Asus will still continue to manufacture smartphones whereas Garmin will lay its emphasis on the development of the application and selling their navigation and other applications.
In order to optimize their core competencies and their resources, Garmin and Asus entered into a strategic Alliance in February, 2009. This alliance was termed as cooperation as both the companies made a decision to share the profits as well as expenses of all the 6 devices that they offered together.
Though no new models will be launched by Garmin and Asus but they will still continue to sell the models that have been already launched.


